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Who Cares About the American Grid?: An Analysis of 2013 Website Data

by Paul Knight. Average Reading Time: about 2 minutes.

It has been another great year for the Great American Grid! In 2013, the site had 9,259 visits (+45% compared to 2012), 18,529 pageviews (+44%), and visits from 110 different countries (that’s 54% of all the countries in the world). Read on as I parse the numbers for a continued look at who cares about the American grid…

The World

2013 analytics world map

Not surprisingly, the United States is again at the top of the list for visit count contributing a majority 65% of the total number of visits. Below is the top 10 list with total number of visits and percentage change from last year:

  1. United States 6,032 (+33%)
  2. United Kingdom 448 (+96%)
  3. Australia 339 (+187%)
  4. Canada 328 (-5%)
  5. Russia 137 (+552%)
  6. France 135 (+47%)
  7. Italy 123 (+180%)
  8. Germany 121 (+105%)
  9. Netherlands 104 (+108%)
  10. Spain 72 (+60%)

Clearly Russia has accelerated its interest in grid planning faster than any other country by adding 552% to their totals from last year. Impressive. If this rate holds, every one of the 143 million Russians in that country will be reading this website in just 8 years! Time for me to order Rosetta Stone.

The United States

This site was visited from within every state in the union. In the map below, darker colors represent a greater number of visits:

2013 analytics us map

The top states in terms of total number of visits include the following:

  1. New York 753
  2. California 720
  3. Florida 487
  4. Utah 475
  5. Illinois 280

As we saw in 2012, New York and California again top the list. However, accounting for total state population gives a more insightful look at reader density (number of visits per million). The spreadsheet below organizes every state by their associated reader densities above and below the average:

2013 analytics state reader density

Arranged in this way, Utah, D.C., and Wyoming comprise the top three. Utah can be explained by the Salt Lake City Interotta Competition held at CNU 21 earlier this year. The site’s popularity in DC continues to be somewhat of a mystery, as I discussed last year. Finally, Wyoming represents a great achievement. A direct goal for 2013 was to increase readership amongst Wyomingites since only one single person visited this site from that state in 2012. I am proud to say that with an impressive 45 visits originating from Wyoming in 2013, readership in that state is up over 4,400%! Thanks Wyoming for pulling out all the stops! Maybe this year we can break 100.

American Cities

The map below highlights visits generated from cities within the US, with larger circles signifying a larger number of visits:

2013 analytics us city map

The Top 10 Cities includes (with their percentage gain from 2012):

  1. New York City 646 (+118%)
  2. Salt Lake City 272 (+491%)
  3. Miami 233 (+1,564%)
  4. Chicago 182 (-15%)
  5. Atlanta 143 (+12%)
  6. Los Angeles 128 (+47%)
  7. San Francisco 127 (+69%)
  8. Washington 81 (-3%)
  9. Seattle 77 (+7%)
  10. Providence 68 (+6%)

New York City, at number one, is no surprise given their immersion in the greatest grid of them all. Salt Lake City, at number two, has already been explained above. Miami’s skyrocketing 1,564% increase in readership is a bit of a mystery. This city did not even appear on the Top 10 list for 2012, but I am appreciative of the sudden interest. Thanks!

Most Popular Content

With total number of page views.

  1. Salt Lake City Interrotta: An Ideas Compeition 1,500
  2. A History of the American Grid in 4 Minutes 1,298
  3. Salt Lake City Interrotta: Design Submissions 1,257
  4. Infographics Page 1,203
  5. Benefits of the Grid 901

Top Traffic Sources

With total number of visits generated.

  1. Google 3,536
  2. Direct (no referral) 2,474
  3. Wikipedia 703
  4. Planetizen 354
  5. Twitter 317
  6. Facebook 302
  7. Gizmodo 176
  8. Salt Lake Tribune 118
  9. LinkedIn 71
  10. My other blog… 68

I hope you enjoyed this bit of statistics and recreational mathematics. Here’s to another productive year in 2014!

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